Deconstructing the work of others has been–and continues to be–one of the most influential things in my technical development as an artist. I’ll always bring my own vision, but I’m constantly asking myself, how in the hell was this, that, or the other photo made?
That said, we’ve dug into this before on a similar post that proved to be quite popular and–according to feedback–fun and helpful. As such, I’m interested to hear how YOU think I created the above LuluLemon Athletica advertising image. Was it in studio? Location? Composited? What was the lighting? The circumstances? The camera settings? The equipment used? Tricks?
I’ll reveal the details in a followup post. The person who gets the closest to describing the actual means of my creating it gets a signed book, a high five, or something interesting. G’head and let ‘er rip, love to hear your thoughts. Please don’t be shy… […click the ‘continue reading’ link below] —
Get my every move: Follow Chase Jarvis on Twitter
Get exclusive content: Become a Fan on Facebook
Simple f/2.8, softbox far above and a reflector in front and right of him, 1/250 shutter, a bunch of people, location. I don't know I'm just having fun.
Shot on location at a real-life gym
Not composited
Lighting:
1. One bare light (Broncolor Unilite head) is set up due left and at the same height as the ceiling. That light is pointing directly at the basket.
2. A light with only a circular reflector is placed directly above the yogi at a distance halfway to the ceiling (pointing directly downward)
3. A medium softbox to the left of Chase is pointing at the model and used delicately to fill evenly.
4. The newer black pocketwizards to sync (Where are the old school faded blue pocketwizards anyway?)
Circumstances: That Yogi got stuck in a human pretzel "Zohan" style and you shot him on the way out. Or he's just posing like only a really good Yogi could 🙂
Dartanyon didn't have to deal with 1TB of photos shot.
Norton didn't have to work extra hard. Neither did Scott.
Camera Settings: f4.0, 1/200, ISO 100, shot at 40mm on a Nikon D3x, Daylight balanced
Sesame Bagels with cream cheese for breakfast…and a pear.
On location. Jr. high school gym that a hot luluLemon mom who has a crush on you helped set up.
lighting: Ambient light from the gym overhead lights.
Soft box overhead, but slightly behind, subject. low-powered fill flash (snooted) from camera left at an angle to subject (at subject level).
Flash aimed at hoop from camera left.
Ambient light from a couple gym lights under hoop/balcony (one center one camera right).
your nikon
low iso
1/250
wide angle 35mm – f/8
trick – separate shots for the subject and background combined via layers to avoid cloning issues. trick 2: getting the shot before the athlete calls it quits. trick 3: luluLemon mom.
Hi there Chase.
This is one picture, i guess.
Lightning the guy you have:
– a 1,75m (65 inch)softbox 45º up and behind him;
– a stripped small softbox 45º from the guys face to the left of the camera, maybe a little above his head (maybe a 1/4 cot here);
– to fill there is a bare flash on axis and above camera, just a little higher than subjects head;
Lightning the location you have:
– one bare under de hoop;
– another one on the right side of the balcony.
– one light way up there a little to the left to bring the backboard and the white fences to life, and fill the wall and the stairs too.
The circumstances:
– this guy is a teacher in this high-school and he managed to get you one hour of free gym between classes and the basketball practice.
Camera and stuff:
– Nikon D3x
– 35mm f/2D
– Settings: ISO125, shutter 1/250, aperture f/16
Trick:
– there was someone who was juste outside the frame on camera left to help this guy tho reach this position and help him to get down after a series of 3 or 4 pics in a row.
Thanks a lot for this challenge.
Overhead available light, w/ a studio reflector or white card on camera left. Camera ISO set to 400 or 640 at the most to gain proper exposure. This guy looks pretty strong and light, so I'm guessing he could freeze that pose. Allowing the fotographer to drag in some light with a slower shutter. Shorter depth of field to fill in more available light. Ehhh.. Just a guess.