I was just recently commissioned for a campaign and shot about 1000 images to capture final image for this well known sports company. In the end, it came down to the two images above. As is usually the case, the final image is tough to choose, with lots of factors under consideration, lots of stakeholders picking their favorite. There was much debate.
I’ve posted stuff like this before and was really excited by the resulting discussion, so I figured I’d throw it out there again… WHICH IS BETTER, A or B?
Vote in the comments. Love to know ‘why’ if you care to explain your thoughts. 600 px wide versions of each image after the jump…hit [‘continue reading’ below]. After you all weigh in, I’ll tell you which one was used and why.
This is PHOTO A, below.
THIS is PHOTO B, below.
A has my vote. there are minor details like the runner’s expression and other things but the biggest factor for me was too much flare in B. while i agree that the whole “over flared” images are starting to show up everywhere, i still feel like they have their place. however in this example the position of the flare is just distracting. i’d prefer it come from the edge and lead into the shot toward the subject.
A.
For an ad or any thing else for that matter it’s not about which photo is best, it’s about which components work best together to portray a specific feel or meaning. I think the flair is distracting but, it does take my focus off the runner and put it on the environment…thus if the ad is about gear for the elements or just getting outside it does it’s job.
A for sure.
I prefer A for being a better standalone image, mainly because the glare in the middle of B is very distracting for me. I imagine that, since this was an ad, the company might prefer B so they can put text and extra graphics in the center.