
I was just recently commissioned for a campaign and shot about 1000 images to capture final image for this well known sports company. In the end, it came down to the two images above. As is usually the case, the final image is tough to choose, with lots of factors under consideration, lots of stakeholders picking their favorite. There was much debate.
I’ve posted stuff like this before and was really excited by the resulting discussion, so I figured I’d throw it out there again… WHICH IS BETTER, A or B?
Vote in the comments. Love to know ‘why’ if you care to explain your thoughts. 600 px wide versions of each image after the jump…hit [‘continue reading’ below]. After you all weigh in, I’ll tell you which one was used and why.
This is PHOTO A, below.

THIS is PHOTO B, below.








Artistically, I like B, but considering the commercial nature of the work, I would choose A because it emphasizes the runner more.
‘B’
‘A’ seems generic to me. Since it is for an advertisement, something different is calls out to us. Photo ‘B’ got my attention immediately for its flare, composition and non-generic form of photo.
Well, I guess I’m going to go against the flow and choose B.
Although I like lens flare… I think it gets over used… and so for that reason I was tempted to go with A. But with A I tend to wander around the frame… to the cars, and the pole, and everything else in it. With the flare in B, I see her face [which is what I feel like when I’m running, not like she looks in A “oh look, there’s a camera”] and her footwear. Even though it’s got the large overexposed center, I feel like it makes it a more simple image.
It was really fun to read comments, though!
*A* is the clear winner for me. The lens flare in “B” is a little too much.
My vote is A. I like your facial expression better and B has too much of a flare, but I like B’s sky better.