Are the fees or prices you’re charging for your creative services too low? I bet they are.
Try doubling the money. You have to deliver the goods, of course, but that’s true in any work. Chances are that the clients you ditched needed ditching, the clients you carry forward and the new clients you land will pay those fees happily and will better understand the value you bring.
And I’m guessing you’ll be happier and much better off in the long run.
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(via Mark Anderson/Andertoons.com)
I believe that my images add value to my clients projects and I price it accordingly. I think long and hard about this economy and whether my potential clients will see quality and move forward with me. It’s not always about money, unfortunately not everyone recognizes quality. Sometimes, it’s more about qualifying clients.
It’s true. Lower charges attracts lower end client (often fussy & demand for more), higher charges attracts higher end client.
This is something I’m still struggling with
I think I’m going to try this, maybe go 1.5 up instead of 2x for my freelance work. I’m doing mainly video, but gear is freaking expensive and frighteningly so when you’re dealing with student loans at the same time.
This is important advice. Higher prices often attract more clients and when they don’t, they keep you from doing work you probably shouldn’t do anyway.