Background Story. This image was a part of a global campaign — print, OOH and digital - for Naked Juice in 2011. This image was one image in a series of 6 ads where the goal was to achieve what we were calling "the Naked Lens" — a superwarm, hard backlit look, complete with lens flare and jeweled tones throughout the image. While it might be an overused look these days — lens flares hadn't... read more ›
1.7K reads
Aug
05
Nov
07
Photography is in my blood, and space has always held a fascination for me. Easy to see then why photographer and NASA astronaut Donald Pettit's talk about photographing in space held me rapt. No models or art directors, editors, agents or clients, just this one man an his small struggles to capture an environment that not many get to experience. Watch the vid to learn about his work, his equipment, and a surreal existence aboard... read more ›
1.1K reads
Feb
24
Our digital cinema guru, Erik, wanted to take a minute to chat gear with you. This is his second guest post, so please give him another warm welcome... This post is another installment of a series that our staff is doing about the gear that we consider essential for our work...the stuff we don't leave home without. When shooting behind the scenes videos and even some of our commercial work, we shoot with HDSLRs whenever... read more ›
1.7K reads
Feb
18
Adding cinema/motion/video to my base skill set as originally a still-only photographer has been a big, fun challenge for me. Creatively, professionally, and technically. It's also been good for business. I've noticed that, like anything engaging, it's an ever-evolving, never-satisfied skill set that can be grown quickly by learning from--and with--others. That's precisely why the fine folks at creativeLIVE.com have brought back one of the top HdDSLR instructors in the world, a good friend of... read more ›
489 reads
Feb
08
Hey yall. Wanted to share some recent work I did for the awesome outdoor company, REI. Above and below are two videos in a series of 5 that I created for their online holiday campaign. Commercials ran in lots of places... Both vids in this post were shot in the lovely town of Telluride, Colorado last spring. And Both feature a friend of mine, Marni Yamada. She's a dual sport (snowboard and ski)... read more ›
582 reads
Feb
04
Here's the Friday Photo of the Week. Was feeling wintery and I couldn't help myself. Tell us if you like and why/why not. Behind the scenes "making of" this shot and the camera/lens/spec details after the jump...Continue reading
783 reads
Dec
30
[Reminder: Since each of my staff are experts in their own right, you’ll be seeing more and more posts from these talented people in weeks and months to come. Today, Erik--our video guru--takes you on a ride down the HDdSLR road to extol yet another reason he loves this cool new format. (It also is a pretty fun recall of some fun behind-the-scenes moments from 2010.) Take it away Erik...] My interest in becoming a... read more ›
657 reads
Oct
05
3:30am: “GRAB THE HOOK!” Mike Horn yells at Tristan. The mizzen sail on the back mast is jammed. The wind is blowing at 40+ mph and we can’t steer. We’ve got to get a hook in that sail and pull it down. We’re surfing down the face of waves, only narrowly keeping the boat pointed in the right direction so we don’t blow over in the nearly 4 meter breaking seas. Frankly speaking, getting to... read more ›
1.7K reads
Apr
29
Hey hey. Reminder that over at creativeLIVE.com, we're bringing in my good buddy Vincent Laforet for a FREE all-weekend-long workshop about making videos with the new breed of HDdSLR cameras. [update: we're LIVE now! check it out. And... you spoke, we listened. For those who couldn't catch it, every night there is a full FREE playback starting 8pm Seattle TIME (gmt -8)...still pay to download if you wanna keep it...] Starting tomorrow, from 9am to... read more ›
604 reads