The world of video is moving at a breakneck pace. If you've been in the game for a while, you know the cycle: new formats, new platforms, new demands from clients. Yesterday it was 4K cinematic edits; today it’s that, plus three different vertical cutdowns, captioned, delivered by end-of-day. The pressure for speed and volume is immense, and your old, trusted workflow might be starting to crack under the strain. You need tools that are... read more ›
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Nov
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Should photographers, designers and other creative pros be on TikTok as a marketing platform? The answer is maybe - and it largely depends on your mindset. The biggest hurdle for experienced professionals on TikTok is their experience. The habits and best practices learned from years of building a presence on Instagram, Behance, or a personal website don't apply here. In fact, they are often a liability. You have to unlearn the "portfolio mindset" to win.... read more ›









