
I was just recently commissioned for a campaign and shot about 1000 images to capture final image for this well known sports company. In the end, it came down to the two images above. As is usually the case, the final image is tough to choose, with lots of factors under consideration, lots of stakeholders picking their favorite. There was much debate.
I’ve posted stuff like this before and was really excited by the resulting discussion, so I figured I’d throw it out there again… WHICH IS BETTER, A or B?
Vote in the comments. Love to know ‘why’ if you care to explain your thoughts. 600 px wide versions of each image after the jump…hit [‘continue reading’ below]. After you all weigh in, I’ll tell you which one was used and why.
This is PHOTO A, below.

THIS is PHOTO B, below.









I prefer Photo B. Photo A is excellent, but it is also expected. Some would argue that the the flaring in B is “technically incorrect”, but it adds a whole new level to the photo (warmth / visual energy) that makes it more unique than Photo A.
Honestly, I used to avoid “technically incorrect” shots at all costs while shooting until about a year ago when I began working on occasion with a friend who is also amazing photographer. Seeing him create unique and amazing images by doing things I never would have attempted just because I had told myself I shouldn’t be doing it and I realized I was limiting myself from creating some amazing photos. To create amazing photos there is only one rule to follow and it is there are no rules. Art is subjective. There will always be people who don’t like what I like and vice versa, but you should never limit your creativity because you were taught / read somewhere / someone told you that what you want to try is technically incorrect.
B is my vote, The flare makes the runner look like she is coming from another dimension.
Photo A. I am pulled to the subject and notice the excitement and pleasure in her face. That makes me interested in what she is smiling about.
A for me. The skin texture looks great in it 🙂 … B it hiding the subject of interest.
Well I have to be honest and as soon as the page loaded my Eye was pulled toward B. Isn’t that what you want when you are advertising?