Chase Jarvis Chase Jarvis
  • Photos
  • Projects
  • About
  • Blog
  • Book
Chase Jarvis Chase Jarvis
  • Photos
  • Projects
  • About
  • Blog
  • Book

Can Big Data Really Predict What You’ll Do Next?

In this episode, Dr. Sandra Matz shares the compelling world of psychological targeting and the power of big data. Dr. Matz, the David W. Zalaznick Associate Professor of Business at Columbia Business School, delves into her groundbreaking research which intersects psychology, computer science, and big data analytics. We explore how seemingly innocent digital traces can reveal deep insights into our personal lives, and the double-edged sword of how these insights are used—not just to influence our shopping habits, but potentially our very choices and beliefs.

From her unique perspective as a computational social scientist, Dr. Matz discusses the nuances of digital footprints and their implications. We dissect the ethical boundaries of big data, touching upon the balance between technological advancement and individual privacy. As algorithms gain an increasing presence in our daily decisions, understanding this balance has never been more critical.

Some highlights we explore:

  • How our online behaviors can predict personal traits with startling accuracy.
  • The ethical considerations and potential risks of using big data in psychological profiling.
  • Dr. Matz’s insights into the evolution of digital privacy and what it means for individual autonomy.

Enjoy!

FOLLOW SANDRA MATZ:
linkedin | website | Mindmasters Book

Listen to the Podcast

Subscribe

iTunes Podcast Badge

BUY NEVER PLAY IT SAFE NOW!

Get weekly, curated access to the best of everything I do.

Popular Posts

Illustration of a person standing at the edge of a high cliff, gazing out over distant mountains under an orange sky, symbolizing contemplation, choice, and risk.How ‘Playing It Safe’ Almost Cost Me Everything (Don’t Settle!)
20250611_CJLIVE_ToDoList_Micro_Thumb_16x9_v2.5What If Social Media Was the Best Way to Learn New Creative Skills?
A person standing on a rocky outcrop, surrounded by dense evergreen forest. In the background, there are snow-capped mountains under a cloudy sky. Overlaid on the image, on the left side, there is text in bold yellow and black that reads: "THE CHASE JARVIS LIVE SHOW". The text is stacked with "THE" on top, followed by "CHASE JARVIS", and then "LIVE SHOW" at the bottom.Silent Saboteur: Why You Keep Breaking Your Own Promises
Image of Arthur Brooks with the text "Is This True Happiness?" overlayed. The background features a dynamic arrangement of falling dollar bills and coins. In the top left corner, the logo of "The Chase Jarvis Live Show" is visible, framed in a bright yellow box. Arthur Brooks is positioned on the right side, wearing glasses and a suit, looking directly at the camera with a slight smile. The overall design is intended to provoke thoughts on the relationship between money and happiness.Arthur Brooks: The (Real) Reason You’re Not Happy
20250118_CJLIVE_LifeIsLong_Micro_Thumb_16x9_v2.5Signs You’re Drifting Away from Your Purpose (and How to Get Back on Track)
20240607_CJLIVE_PayYourselfFirst_Micro_16x9-webSigns You’re Putting Yourself Last (+ How to Fix It)
20250611_CJLIVE_Failure_Micro_Thumb_16x9_v2.5What Most People Get Wrong About Failing Fast
20250405_CJLIVE_SeeingWhatWeHaveBeenTaughtToIgnore_Micro_Thumb_16x9_v2.5How to Reconnect With the Intuition You’ve Been Taught to Ignore
20250224_CJLIVE_DontLetYourDreamsDie_Micro_Thumb_16x9_v2.5Don’t Let the World Kill Your Dreams — Here’s How to Fight Back
20250116_CJLIVE_SahilBloom_Thumb_16x9_v2.5What If Chasing Money Is Costing You Everything?

Daily Creative Projects

© 2024 Chase Jarvis. All rights reserved.

My New Book Is Here!

This book is a powerful compass for embracing risk and creativity in all aspects of life. Chase shows us how to step out of our comfort zones and become who we were meant to be.

SOPHIA AMORUSO
Serial Entreprenuer
NYT Best Selling Author of Girlboss

BUY NOW!

My New Book Is Here!

This book is a powerful compass for embracing risk and creativity in all aspects of life. Chase shows us how to step out of our comfort zones and become who we were meant to be.

SOPHIA AMORUSO
Serial Entreprenuer
NYT Best Selling Author of Girlboss

BUY NOW!