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Chase Jarvis Chase Jarvis
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  • About
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Recent Work: REI Snowboard Commercials

Hey yall. Wanted to share some recent work I did for the awesome outdoor company, REI. Above and below are two videos in a series of 5 that I created for their online holiday campaign. Commercials ran in lots of places… Both vids in this post were shot in the lovely town of Telluride, Colorado last spring. And Both feature a friend of mine, Marni Yamada. She’s a dual sport (snowboard and ski) X-Games veteran athlete, a ripper, and an all-around great person.

Love to get your thoughts on either or both. And we’ll do our best to answer questions in the comments below.

The rail slide above was shot entirely on the RED One camera. The halfpipe sequence below was shot on the RED for the slo-mo stuff (120 fps) and the lo-fi handheld “followcam” look from within the pipe was captured with the Nikon D3s (B&H link for product details…).

Credits, links after the jump

Athlete: Marni Yamada
Director: Chase Jarvis
Client: REI
On the cameras: Chris Bell, Scott Rinckenberger, Erik Hecht
On the edit: Erik Hecht
Music: Mad Rad in the halfpipe. Cameron Patterson on the rail slide.

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81 replies on:
Recent Work: REI Snowboard Commercials

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  1. Nathan Gilmer says:
    February 10, 2011 at 5:25 am

    These are awesome! Great work man.

  2. Mike Kelley says:
    February 9, 2011 at 10:45 pm

    Chase, while I see the points of both sides on this one, I get what you (and REI) were going for – this is approachable and not over the top or too niche-y, like REI – appealing to the masses, not the hardcore niche who wants to see 15 foot airs and back to back tens. It is just as hard to exercise restraint in an arena like this, especially when you CAN have someone going 15 feet out – but that isn’t approachable, nor is it REI.

  3. nron13 says:
    February 9, 2011 at 1:57 pm

    http://vimeo.com/18718813

  4. nron13 says:
    February 9, 2011 at 1:49 pm

    Both videos kinda weak! Check out Atiba Evans Panasonic GH2 on Vimeo. You had all the expensive equipment, and that is the best you got??? The Gh2 cost as much as all of the Sandisk cards you used on that shoot, and it still looks better! Image if Atiba used the RED?!?!!

  5. nron13 says:
    February 9, 2011 at 1:32 pm

    Kinda a waste of the red cam. Shoot some sk8board stuff, ie kickflips and stuff, but i guess its all right for a REI ad. Nothing to diff from there reg stuff.

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