I was just recently commissioned for a campaign and shot about 1000 images to capture final image for this well known sports company. In the end, it came down to the two images above. As is usually the case, the final image is tough to choose, with lots of factors under consideration, lots of stakeholders picking their favorite. There was much debate.
I’ve posted stuff like this before and was really excited by the resulting discussion, so I figured I’d throw it out there again… WHICH IS BETTER, A or B?
Vote in the comments. Love to know ‘why’ if you care to explain your thoughts. 600 px wide versions of each image after the jump…hit [‘continue reading’ below]. After you all weigh in, I’ll tell you which one was used and why.
This is PHOTO A, below.
THIS is PHOTO B, below.
I think that both images are very strong and has its own unique characteristics (obviously since they’re both different images), so I don’t have a specific choice at this moment. My only question to be able to have a valid answer to this debate would be “what will the copy say?” and “where will it be placed?”
doesn’t it ultimately depend on the message trying to be sent??
I like A best, but that’s is just for looking at a picture. If this is being used for an ad, or for an illustration, there will be a different focus. Then B may be best since it lends itself to some text over the flare.
I really want to like photo B. I love the idea of her running out of the sun flare, as if she’s being born from the star itself, full of energy and life. Unfortunately, I think the flare is too blobby for my taste, as if something is actually on the lens. I
I prefer A. It’s sharp, clean and expressive. I’d like to see more flare if possible, but I find the amount in B to be distracting.
I prefer A, because it definitely gives me a feel-good vibe. Photo B just makes me look around to figure out what’s to see on the photo. I think the model looks better on B, but you’re selling activewear and it’s much more visible on A.
I like “b” because the subject is not looking a the camera and appears to be focused on the running.