I was just recently commissioned for a campaign and shot about 1000 images to capture final image for this well known sports company. In the end, it came down to the two images above. As is usually the case, the final image is tough to choose, with lots of factors under consideration, lots of stakeholders picking their favorite. There was much debate.
I’ve posted stuff like this before and was really excited by the resulting discussion, so I figured I’d throw it out there again… WHICH IS BETTER, A or B?
Vote in the comments. Love to know ‘why’ if you care to explain your thoughts. 600 px wide versions of each image after the jump…hit [‘continue reading’ below]. After you all weigh in, I’ll tell you which one was used and why.
This is PHOTO A, below.
THIS is PHOTO B, below.
My first vote was “A”… But the thinking about it “B” would be the better choice for the client. The Flair creates a better negative space for any copy. “A” there is to much going on in the background that the copy can get lost with out using tables.
She is not wearing any branded clothes that needs to be visible so the over lapping flair is not a issue. B also having the flair lower has more of a morning feeling which can be looked as refreshing.
just my 2 cents
I think A is better
A is better
The Company will probably pick A, and they’ll be wrong, because B is by far the better image. A is the safe bet, its not as ‘artistic’ if you will, which again, is false. The big flair in B really takes the image to the next level, especially with the warmer color cast, and the burnt out sky, not to mention the difficulty of actually getting the flair in there and having it look natural.
As a digital artist who composites images…and the fact that I like image B for it’s more artist approach. I would say combine the two… Since image A to me is a better representation of the the woman running with the sports gear. You could get the best of both worlds.
J