
I was just recently commissioned for a campaign and shot about 1000 images to capture final image for this well known sports company. In the end, it came down to the two images above. As is usually the case, the final image is tough to choose, with lots of factors under consideration, lots of stakeholders picking their favorite. There was much debate.
I’ve posted stuff like this before and was really excited by the resulting discussion, so I figured I’d throw it out there again… WHICH IS BETTER, A or B?
Vote in the comments. Love to know ‘why’ if you care to explain your thoughts. 600 px wide versions of each image after the jump…hit [‘continue reading’ below]. After you all weigh in, I’ll tell you which one was used and why.
This is PHOTO A, below.

THIS is PHOTO B, below.













A have a better composition than the letter B. But its depend on the company what fits them or what they want.
A
Though I can see the use of B in many situations.
Personal preference as an image.
The choice will be B because the flare is perfect for company logo and content. It will allow the use of the image to blend into the background allowing the logo or focused content to stand out.
I prefer A, don’t care for the flare at all.
I would choose A if there would be a logo or other text added to the image, because the flare cancels out some of the distracting background and would allow the text and the runner to be the main focuses of the picture.
B would be my choice if the image was going to be left as is, without any words added anywhere. 🙂