Chase Jarvis Chase Jarvis
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Chase Jarvis Chase Jarvis
  • Photos
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  • About
  • Blog
  • Book

Beyond the Hype: The Truth About Creativity in the AI Era

Hey friends, Chase here.

If AI has you wondering whether your work will still matter—you’re not alone. The pace of change is dizzying. New tools drop daily. “Good enough” work is getting automated before you can even refresh your feed.
But here’s the good news:
This is not the end. It’s the beginning—if you choose it. The future belongs to those who lean into what machines can’t replicate: your taste, your story, your weirdness, your voice. In this episode, I unpack what it takes to stand out right now—not by running from the tech, but by using it while building a body of work that’s unmistakably yours.

Will your work still matter when everyone else is using AI to create?

It’s a real question. And let’s be honest—it’s one a lot of us are quietly asking. Every day, new tools make it easier (and faster) to generate content, art, writing, music—you name it. The machines are learning. Fast.
So where does that leave you? At an advantage—if you bring your point of view to the table.
Because here’s the truth:
AI can copy the output. But it can’t copy you—your soul, your story, your weirdness, your taste. The things that made you a creative person in the first place. That’s where the opportunity lives.

Here’s what we get into:

  • Why your point of view is your ultimate differentiator
  • How to make your portfolio future-proof (and unmistakably yours)
  • The shift from pressing buttons to telling stories
  • Why taste, style, and voice matter more than ever
  • How to make work that’s irreplaceable—not just impressive

The big idea?
Anyone can generate something. But only you can create something with heart, with history, with soul.
This isn’t about fearing the future. It’s about shaping it—on your terms. Use the tools, yes. But lead with your voice, your vision, your humanity. Trim the generic. Amplify the real. Build a body of work that says something no AI ever could: “This is me.”

Until next time—stay human, and keep creating.

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