If you’re like me, you probably use your iphone/android/whatever phone camera as a visual journal. Certainly I shoot creative photos with it, but I’m also constantly generating snapshots of things I like, patterns, ideas, magazine covers, ads, and other stuff that act as inspiration or reminders for me to check out something in greater detail later when I’ve got more time.
Well, Google’s new-ish app “Google Goggles” capitalizes on this. Snap a photo, do a search with that photo as the input, and get results. I’m only just starting to play with it, but Google claims that in addition to text the app recognizes landmarks, books, wine, artwork, logos and more.
And, since I shoot a lot of advertising imagery, what really got my attention was when they recently announced advertising partnership “tests” with Disney, Buick, Delta, T-Mobile and Diageo. Use the app to snap a photo of certain enabled print adverts in a magazine, billboard, or whatever–hit “go”– and you’re suddenly immersed in a rich media experience with results galore to explore.
If this is the case, how soon will it be that all your images will be recognizable by visual search rather than simply the Google Goggle enabled campaigns, or the metadata attached to the image. Or even cooler, when your un-tagged images have been sniffed and are returned in search based on their pixel content. Will a search for “Toyota” soon return this image of mine, will a search for “diabetes” return this one, or perhaps even a search for “women’s underwear” might soon return even this one? I’m banking that it won’t be long.
I think my mind just exploded.
A couple videos about how Google Goggles works, plus a link to download the apps and find out more after the jump. Hit ‘continue reading’ below.
This vid is the original one about the basic functionality
This vid is the one that really got my attention, where Google announces it broadened effectiveness in partnerships with a handful of print advertisers.
Get the Google Goggles app for iPhone, Android, and find out more here.
Comprehend exactly what treasures ahead of a jewellery buy.There are actually three distinctive varieties of ,visit homepage,boulders: fake, synthetic along with phony. tiffany jewellery they are both actual rocks, however pretend is simply cosmetic shaded to be much like the real thing. Healthy gallstones are located subway and synthetic treasures are generally grown up at a research laboratory.Relax and take a rather critical look on the item that appeals to you, subsequently stuff it together with additional bits you are looking for. Be careful of tactics which usually various dealers may use to generate a diamond appear greater.
I don’t even know how I ended up here, but I thought this post was good.I don’t know who you are but definitely you’re going to a famousblogger if you are not already Cheers!
The lovely, soft cotton fabric in bold colors like purple, grn and crimson are excellent for daily out
along with your very best friends, after which a night together with your
favored boyfriend. To make those once here in a
lifetime predicaments or style style. fashion jewellery is also known as costume jewelry,
junk jewelry, artificial jewelry or fake jewelry.
I found your weblog internet site on bing and look at a quantity of of the early posts. Proceed to maintain up the superb function. I merely added up your RSS feed to my MSN Data Reader. Browsing for ahead to studying further from you in a very whilst!…
I’d have to check with you here. Which isn’t one thing I normally do! I take pleasure in studying a post that will make folks think. Also, thanks for allowing me to remark!