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Olympus is Talking Shit About Your Camera Phone

Image by Mark Matthews @markmimage

Seems that a new guerrilla campaign by Olympus in Australia is talking shit about the “rubbish” photos from your camera phone.

“If you’re camera also sends text messages, that will explain why your photos are rubbish.”

Plaques in select Aussie cities bearing the above slogan have been pasted to the street and other urban environs, with the url GetARealCamera.com linking to Olympus. Personally, the message bugs me, but it’s pretty damn clever — made me look twice and type in the url. …

[thx @MarkMImage for the tip & sending in that image!]

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140 replies on:
Olympus is Talking Shit About Your Camera Phone

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  1. David Hodgins says:
    July 14, 2011 at 9:53 am

    Who cares? It’s from Olympus. That’s like getting marital fidelity advice from Bill Clinton.

    1. martin says:
      July 14, 2011 at 10:16 am

      where the heck is the “like” button on this page ? 🙂

    2. Christian Lauer says:
      July 14, 2011 at 2:32 pm

      Made my day! 😀

    3. safeashouses says:
      July 16, 2011 at 2:03 pm

      ? You do know they don’t have feelings to hurt don’ t you? Nice dig though… I mean-Burrrn!

  2. Jesse says:
    July 14, 2011 at 9:52 am

    what would lolympus know 😛

  3. Carlos estrada says:
    July 14, 2011 at 9:50 am

    jajajaja it´s only an Olympus Point of view. The photographer is not by the camera that he or she uses. I think this campaign is a desperate way to sell jajajajajaja

  4. Lloyd says:
    July 14, 2011 at 9:50 am

    I totally disagree with Olympus here. My iPhone 4 is pretty good at sending text messages but it’s even better at taking photos!

    Lloyd
    UK

  5. jeff says:
    July 14, 2011 at 9:48 am

    doesn’t olympus know that the best camera is the one with you…. duh!

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