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Chase Jarvis Chase Jarvis
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Recent Work: REI Snowboard Commercials

Hey yall. Wanted to share some recent work I did for the awesome outdoor company, REI. Above and below are two videos in a series of 5 that I created for their online holiday campaign. Commercials ran in lots of places… Both vids in this post were shot in the lovely town of Telluride, Colorado last spring. And Both feature a friend of mine, Marni Yamada. She’s a dual sport (snowboard and ski) X-Games veteran athlete, a ripper, and an all-around great person.

Love to get your thoughts on either or both. And we’ll do our best to answer questions in the comments below.

The rail slide above was shot entirely on the RED One camera. The halfpipe sequence below was shot on the RED for the slo-mo stuff (120 fps) and the lo-fi handheld “followcam” look from within the pipe was captured with the Nikon D3s (B&H link for product details…).

Credits, links after the jump

Athlete: Marni Yamada
Director: Chase Jarvis
Client: REI
On the cameras: Chris Bell, Scott Rinckenberger, Erik Hecht
On the edit: Erik Hecht
Music: Mad Rad in the halfpipe. Cameron Patterson on the rail slide.

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81 replies on:
Recent Work: REI Snowboard Commercials

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  1. Dan Kaufman says:
    February 8, 2011 at 5:26 pm

    Your editing especially in synch with the soundtrack is well done. Especially like the micro-second drum roll and rapid fire frame rate as Marni exits the rail slide.

  2. Carsten says:
    February 8, 2011 at 2:54 pm

    I do not feel the music fits. It’s a bit like putting a baby in an adult man’s suit.

    Sorry.

  3. Arturo says:
    February 8, 2011 at 2:48 pm

    IMHO, the first one is too nice, slow and calm for snowboards equipment. Maybe that´s just me though…

  4. Dan says:
    February 8, 2011 at 1:50 pm

    Love the Grind spot – it has a real feel and style to it. The inserts punctuate everything perfectly. And best of all, it makes boarding look cool.

    The Pipe spot feels to me a bit like an editing exercise. The cuts are to perfect continuity wise and it seems a bit technical. I didn’t get any “feel” from it.

  5. Antp says:
    February 8, 2011 at 1:12 pm

    Love the second one! the snowflakes behind the board in the first one are amazing

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