Chase Jarvis Chase Jarvis
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Chase Jarvis Chase Jarvis
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Mar 07

Photoshop Action Hack ‘Un-Airbrushes’ Women’s Bodies

Dove has been running "Real Beauty" ads for more than a decade. Their agency Ogilvy in Toronto cam up with a pretty dope hack/secret weapon to raise awareness with photo re-touchers, art directions and designers to reconsider the messaging that they and their clients are promoting by thinning, coloring and generally adding or subtracting to women's bodies for benefit of advertising to the masses. By disguising a desirable Photoshop action in popular blogs Dove has... read more ›

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