Oct 24

How to Charge What You’re Worth — Which is 3 to 10x More Than You’re Getting Today [with Ramit Sethi]

When I saw this recent post strike a nerve, it motivated me to share this post from my man Ramit Sethi on charging what you're worth. Today he's back by popular demand to share a simple one-two approach to setting your prices and upping your earning potential. Pencils ready? Okay, take it away Ramit. Thanks, Chase. I recently asked a photographer how she came up with her pricing. She said, “Well... I researched my competition and found... read more ›
Dec 20

How To Prepare for Your Commercial Photo or Video Shoot — 10 Things Clients Expect In Your Production Notebook

One golden rule to a great photoshoot is to start with great production. A smooth production puts everyone and everything in the right place for the shoot to succeed long before the shutter button gets pressed. That said, I have some of the best producers in the biz on staff. And here, Megan outlines one essential to every commercial production - the production notebook. Use this info to help make your next production run smooth... read more ›
Mar 03

Photo Editing 101 – Surviving the Tidal Wave of Data

Aperture Photo Editing
[Scott here with another guest blog post.  Today I hope to save you some time and heartache by giving you the nuts and bolts of editing large volume shoots...] Painful memories I have: My first breakup, my first deceased pet, my first time moving, but perhaps most painful of them all is this; my first attempt at editing 15,000 photos.  Such overwhelming volume, such slow progress, so many similar photos.  Why, oh why, did they... read more ›