You’re asking the wrong question. Most creatives ask "Which tool has better features?" That’s the mediocre path. The real question—the one that determines whether you land the $150k retainer or get ghosted—is "Which tool fits the career I’m building?" I’m not here to list bullet points you can find on a feature page. I’m here to tell you how these platforms function in the actual, high-pressure environment of professional design. We’re going to look at... read more ›
Dec
09
Nov
20
Figma has been the undisputed champion of UI/UX design for years. Its real-time collaboration, browser-based accessibility, and robust feature set changed the game. But the ground is shifting. The 2022 announcement of Adobe’s (now-abandoned) acquisition attempt was a wake-up call for many creative professionals. It highlighted the potential future of being locked into a single, massive ecosystem, with the subscription costs and feature bloat that often come with it.. For the solo creative or small,... read more ›
Sep
02
Hi Friends. Hopefully you saw my #IceBucketChallenge video and donated or participated in the #ALS internet meme (and were able to keep sight of the real target of raising awareness + $$ for ALS!) To be clear we were just goofing from a production standpoint, but since there was some cinematic playfulness and we used a bit of photo tech for my icy challenge, I got a bunch of questions / comments from readers asking... read more ›







