
I was just recently commissioned for a campaign and shot about 1000 images to capture final image for this well known sports company. In the end, it came down to the two images above. As is usually the case, the final image is tough to choose, with lots of factors under consideration, lots of stakeholders picking their favorite. There was much debate.
I’ve posted stuff like this before and was really excited by the resulting discussion, so I figured I’d throw it out there again… WHICH IS BETTER, A or B?
Vote in the comments. Love to know ‘why’ if you care to explain your thoughts. 600 px wide versions of each image after the jump…hit [‘continue reading’ below]. After you all weigh in, I’ll tell you which one was used and why.
This is PHOTO A, below.

THIS is PHOTO B, below.










B
I feel as though A has too much detail, depth and the tone is too dark creating a distraction from what the primary focus is, the runner.
In photo B, the sun has created a natural diversion that pushes your eye to the runner rather than the light pole, fence detail and tail lights of the cars. I also like how the shadow under the runner is much bolder in B. This creates a draw to only one of 2 defined areas of the photo split between the car to the left and the runner to the right. Naturally, the runner is more interesting than a parked car creating one area of interest, the runner.
Thanks for opening this up for discussion Chase.
Photo B for me. Photo A’s composition lead my eyes to the white car’s taillight while photo B keeps my focus on the runner which I assume is the main subject matter for a sports ad.
B. As a runner… I don’t always run with a smile on my face. Her expression in B is more realistic. Plus I like the flare. It’s kind of like she’s running from something or being propelled out of the flare. Just my thoughts, it looks like A’s got it pretty wrapped up here.
I’d rather see B than A 😉
B
u can put any slogan on B – enough place for advert and it will look natural,
A is too sharp and wood gates catching too much thoughts
Absolutely no question in my mind. A is the better photograph. The overexposed portion around the sun on B is just too much for my taste.