I was just recently commissioned for a campaign and shot about 1000 images to capture final image for this well known sports company. In the end, it came down to the two images above. As is usually the case, the final image is tough to choose, with lots of factors under consideration, lots of stakeholders picking their favorite. There was much debate.
I’ve posted stuff like this before and was really excited by the resulting discussion, so I figured I’d throw it out there again… WHICH IS BETTER, A or B?
Vote in the comments. Love to know ‘why’ if you care to explain your thoughts. 600 px wide versions of each image after the jump…hit [‘continue reading’ below]. After you all weigh in, I’ll tell you which one was used and why.
This is PHOTO A, below.
THIS is PHOTO B, below.
.. both of them have their own expression…
in my eye i prefer A.. it s more a clean shot and shows the atmosphere on a run. if it is just for an image
in addition to running or sports, — relaxing/repower yourself being free outside and so on..
B is more effecting because of its glow… it could underline the power of a new shoe or sth… like an after burner .. lots of power .. the product is more in focus or better the feeling you have when you use it …
that were my first thoughts/feelings when i saw those to fotos!
to decide which one is better for the campaign it would be helpful to know what should be expressed ..
thx for sharing:)
kevin skusa
Has to be A !
The flare is too distracting and dominates the image.
For some strange reason B makes me uneasy, as if my mind doesn’t know where to look or what to focus on.
B, A is nice but B has that something special.
Both beautiful shots, but B is more intriguing and dynamic. The sun flair allows space for laying in taglines and logos in the ad layout as well.
A is my choice…by far.