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Chase Jarvis Chase Jarvis
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Frame More Than Just Pictures — Frame Pixels Too

Multimedia Station for Seattle100 Gallery[The debate continues about whether or not iPads are good portfolios for photographers and filmmakers. But those considerations aside, one thing I KNOW is that the iPad is great for is displaying photo & video content in a gallery setting, or on a studio wall in a waiting area. So in pure coincidence with Apple’s announcement today that the iPad2 is now available (early), Dartanyon has written up a post about how we made our custom iPad holders that were crazy-popular at my most recent gallery opening…]

Howdy folks, Dartanyon here. As Chase said above, iPads make amazing devices to display multimedia content. The screens are bright and crisp and photos and videos really shine. They also have the great advantage of allowing viewers to navigate and select the content they want to watch instead of waiting for a looping video feed to get around to the interesting part. As such, I’d like to walk you through how we went about creating some custom iPad holders for our recent Seattle 100 gallery show. And note: the price for this DIY project is scalable based on materials used and the results are great.

We wanted the iPads to function as video players that were user friendly, secure, and artfully displayed.  We quickly discovered that there was no commercially available solution for what we were trying to accomplish.  So what’s next?  Go custom.

iPad Holder Mounted

The challenges:  iPads are designed to be interactive, to move between apps.  How do you keep people from messing with them, checking their email, pointing them at un-savory sites, or worse yet walking away with them entirely?

Certainly we could just lock them up, as they do in retail environments, but that wouldn’t stop people from pushing the home button or launching other apps, thereby leaving the next user at a loss as to how to interact with the device. We needed a way to keep the user in “video” mode using only the touch screen for navigation while keeping all of the other nav buttons from being pressed [ also home or off].  We also needed a way to keep the iPads from walking away, and to keep them powered up for 4 days.   

The plans:  I really enjoy fabricating custom doo-dads [designing them at least] to overcome complex problems.  It seemed natural that in the environment of an art gallery, the best approach would be to treat the iPads as just another piece of art … by framing them.  First we needed to create a design to meet the above objectives.  Additionally, since we were showcasing the video interviews, we needed to get audio pumped out of them too.  

iPadHolder SketchUp

Click to Enlarge

iPadHolder SketchUp

Click to Enlarge

I started out by popping open Google SketchUp and laying out what was in my head.  A base plate to go between the wall and the iPad, a set of rails to keep the iPad in place with cut outs to facilitate plugging in the dock connector cable, and a head phone splitter to a couple of sets of head phones (so two people could watch and listen at the same time).  We wanted to make the iPads feel larger than they were so we came up with a “matte” top plate that would extend the area of the iPads 5 inches in all directions.  This served to make the units themselves feel bigger in comparison to the huge prints on the wall, and also served to hide the connections from the general public.

iPad holder showing the cut outsiPad holder showing the front panel overlapping the iPad bezel

The fabrication:  As much as I’d like to tell you that we have a milling machine in house, we don’t.  So off I went, plans in hand, down to our favorite plastics shop and proceeded to go over my plans with them. A couple of days later we had a pair of awesome iPad frames that were just perfect.  We could attach all of the cables and fire the iPads up, then place them in the trays.  We paid a bit over $100 bucks for ours to be fabricated, but a similar display — perhaps even nicer and made from a less expensive material like wood, with just a few tools (jigsaw, drill, and sandpaper — could be made for an estimated $15-20 in materials.

The installation:  Each frame had holes at each of the four corners which allowed them to be secured to the wall.  We also drilled a tiny little through hole — size to accomodate a paperclip — to access the home button, in the event we wanted to navigate or reset the ipad.  We hid all of the cords behind the base plate, and placed some classy looking hooks – $5 from the local hardware store – just under the frames from which to hang the headphones.

The results: The interactive video stations were a huge success at the show. People hung out and watched them for much longer than expected. Everyone really enjoyed being able to navigate through the videos using the touch screens. People have grown very accustomed to being able to control the content they watch. These wall mounted iPads were the perfect solution; giving us a platform to share multimedia art, and empowering the viewer to truly interact with the content.

Watching the Seattle100 Videos

Enjoying the Video Stations

Reminder – you CAN do this or get help from a friend on the cheap! Give it a try. I’d love to hear about your results or other ideas you’ve got for displaying the content on iPads as art.

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55 replies on:
Frame More Than Just Pictures — Frame Pixels Too

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  1. Gabe says:
    March 11, 2011 at 11:00 am

    Awesome idea. this could be done with any of the tablets out there. Even a Nook Color thats been rooted. Perfect idea for doing for waiting rooms. or even doing a whole gallery like this.

    Javie, I would suggest looking before you speak. Chase is sponsored by Apple.

    1. Dartanyon says:
      March 11, 2011 at 1:45 pm

      Absolutely many tablets could have been used, but we had some iPads already that we often use to send out as portfolios, so we just re-purposed those.

    2. Wilfredo says:
      March 31, 2011 at 1:32 pm

      @Gabe, I don’t think Apple sponsors Chase..he happens to love Apple products like anyone else. He works his ass off and happens to make decent $$ doing so…Apple doesn’t need to sponsor to anyone to sell products.

      @dartanyon we didn’t meet at the finale for the Zack Arias shindig last year – I was over with the rest of the crew and had BBQ style dinner @ Chase’s place..anyways, I suggest you look into this app – it might better fit your purpose. –> http://padportapp.com/

      The user can’t mess with the UI and it presents a really cool multimedia UX…Anyways, hope all is well.

      – Wilfredo

  2. James says:
    March 11, 2011 at 10:57 am

    They look great!!

    How did you end up keeping them in video mode?

    I’d love to put something together like that, maybe out of stainless steel.

    1. Dartanyon says:
      March 11, 2011 at 1:44 pm

      They stayed in the “Videos” app because you could not press the home button. It was covered by the frame. Which on the iPad means that you can’t get out of that app.

      1. Whelan says:
        April 17, 2012 at 7:13 am

        just a note – For this to work in iOS 5, you’ll probably need to disable the multitouch gestures in the settings, to prevent ppl from using the pinching gesture to get to the home screen.

  3. Chris says:
    March 11, 2011 at 10:56 am

    Great idea 🙂 Much nicer than just having a loop of video playing! The iPad really was a game changer, I wonder what the iPad 2 will bring? Im hoping for some sort of photo editing software that kicks! That would rock for photographers! Anyway I digress great job!

  4. Justin Thor Simenson says:
    March 11, 2011 at 10:53 am

    I had an idea a couple years ago of a digital screen matted and framed like a normal piece of art that was connected via bluetooth or wifi and here it is.

    A friend of mine told me once, “if you get a great idea and don’t have time to make it a reality, tell someone that idea. Letting it go will ensure that it will be made, if the idea is solid enough.”

    Thanks for this post, I agree the iPad and tablets alike will help change the way a gallery runs and displays art!

  5. Javie Wavie says:
    March 11, 2011 at 10:51 am

    Man, some of ya’ll are made of money it seems. Recession, what recession?? Almost 26% of U.S. children are homeless what children?

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