A short while ago I had the great pleasure of taking the stage at the Seattle Interactive Conference with my dear friend and creative superstar Cal Mcallister (Founder, Wexley School for Girls + Paper Crane Factory) for a very pointed conversation on inspiration, unlocking your best creative work, and how the eff to stand out in today’s noisy, crowded market. Hint: it’s not what you think. IMHO this conversation oozes with value specifically because both... read more ›
1.6K reads
Jan
23
Aug
05
Background Story. This image was a part of a global campaign — print, OOH and digital - for Naked Juice in 2011. This image was one image in a series of 6 ads where the goal was to achieve what we were calling "the Naked Lens" — a superwarm, hard backlit look, complete with lens flare and jeweled tones throughout the image. While it might be an overused look these days — lens flares hadn't... read more ›
1.7K reads
Aug
02
If you're looking for your next creative breakthrough or if you're in a job you hate and looking to make a change, this video from Dan Wieden of legendary Wieden + Kennedy agency in Portland is a worthy 15 min of your time. The intro is slow (a Portland love fest...) so skip in a few min if you're watching the clock. Here's what's in this video that I like: - dan is a really... read more ›
453 reads
Mar
07
Dove has been running "Real Beauty" ads for more than a decade. Their agency Ogilvy in Toronto cam up with a pretty dope hack/secret weapon to raise awareness with photo re-touchers, art directions and designers to reconsider the messaging that they and their clients are promoting by thinning, coloring and generally adding or subtracting to women's bodies for benefit of advertising to the masses. By disguising a desirable Photoshop action in popular blogs Dove has... read more ›
4.2K reads
Jan
28
In a virtual world full of fans, circles, followers and friends, today we celebrate the world's greatest follower: the sheep. Consider: A clever group of Welsh hill farmers dress their flock of unsuspecting sheep up in LED lights and -- with the help of some seriously talented/obedient/well-trained border collies -- create moving art on a hillside and film it from a distance. Check it out: http://youtu.be/D2FX9rviEhw Matt Smith, the co-founder of the ad agency The... read more ›
7.9K reads
Sep
28
This is an example of bold creative thinking in advertising. I wish more ads were like this. It's brilliant storytelling and just plain fun to watch. Enjoy your weekend.
259 reads
Jul
02
Posters and billboards began popping up in major American cities last week proclaiming that "Hipsters Deserve to Die." Sort of shocking to say the least. Also named as "deserving to die" are: the tattooed, cat lovers, the genetically privileged, crazy old aunts and various other niche groups. Each poster uses a photo portrait to demonstrate the labeled persona. Click through the tabs above to see the work. This has been upsetting some people in cities... read more ›
4.5K reads
Mar
12
Whew! Days 5 & 6 of our shoot for Aspen are in the can and we've celebrated a massive success. The weather drama we were expecting passed us by, unaffected, and we kept the sun in the sky the entirely of the two days. Click through the tabs above to check a bunch more behind-the-scenes images shot mostly by the... read more ›
992 reads
Mar
08
Day 4 here, coming at you--almost live--from Aspen/Snowmass. We've had an epic previous 3 days...and today the weather turned milky on us. Just white everywhere, with no snow...so we took the morning off which allowed me to wrangle a bunch of behind-the-scenes photos for your viewing pleasure. 30-something photos here from our iPhones, point and shoots, micro 4/3's etc. Big thanks to Andrew, Erik, and Jerard mostly for helping me compile some of these. Click... read more ›
2.1K reads
Mar
07
Heading into Day 3 during our Aspen/Snowmass campaign, the weather report was looking sketchy. Lo and behold, we were completely wrong--the weather shifted to pure glory and we were able to make some amazing photos again today with the collaboration of a solid crew. Thought I'd save some time/energy from doing some typing, so here's my video journal breakdown of the day... Highlights: -surprise perfect weather -more work with Chris Davenport, world-renowned skier/mountaineer... read more ›
923 reads