Creating a strong emotional connection with the viewer is without a doubt the most important criterion in a successful image. Nothing will ever supplant that. Beyond that, however, there’s a whole bunch of second tier, more “mechanical” techniques that we creatives can cook up to elevate our images and create visual interest.
One such technique is compositional in nature: creating cool angles and unique perspectives. It’s what makes P.O.V. shots cool, it’s the mojo in those classic 360 degree shots from The Matrix and the super-cool car commercials, and it’s what make those slick overhead shots on Monday Night Football all really sing.
In the 2:41 of this Chase Jarvis SHORTS video, I illustrate the what, where, how and why for a contraption that we built in-house that’s helped me make some of my most-asked-about…[click the ‘continue reading’ link below]—
…(how’n the hell did you do that?) images from The Blakes music video, from Laura’s Story video, and from images created for Apple, Brooks running shoes, Hasselblad Masters and others. I’ve used all sorts of lighting AND Nikons, Hasselblads, RED motion cameras, even the Phantom HD motion camera in conjunction with this contraption.
A quick spin thru the portfolio section of my site will reveal that I’ve got a good bit of use from this sucker. We call it “Ground Control”. Watch the vid and you’ll know why.
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Dog walker spotted at 1:45 ha
Shooting from below is something I've been dying to do recently so it's great to see the practical stuff you did to produce such clear photos.
The black board is a great tip! Keep it up with the shorts!
So awesome! I loved your use of it in the Blakes video. Once again you've pushed to create a tool that as Warr3n said, opens many doors for creative production!
Thank you so much for sharing this!
-Will
P.S. I had a really great time in Toronto and New York.
this just opened another door inside my head.
always productive. nice one